Showing posts with label Tagruato. Show all posts
Showing posts with label Tagruato. Show all posts
4/22/08

Cloverfield Ending - Did Something Fall From the Sky?

On the DVD watch the object circled in red above

The best part of grabbing Cloverfield on DVD (besides the Roar! Cloverfield Overture at the end credits) is finally getting my hands on a decent copy of the alleged object falling from the sky right smack at the end. In the Coney Island scene while the camera is pointed out of the Ferris Wheel there was something that fell into the ocean. With the nice DVD quality you can see that indeed there is something that falls from the sky. Read more about the Cloverfield ending here.
4/21/08

Cloverfield (1-18-08 to 4-22-08)


The time has come to potentially wrap up the Cloverfield saga. With the release of the DVD April 22nd we're looking at a virtual end to the Cloverfield world we know. Speculation has always surrounded the movie since I first saw that killer teaser trailer back with the Transformers movie on July 2nd, 2007. The future of Cloverfield holds nothing but speculation. Where it heads lies in the fate of producer J.J. Abrams and Paramount Studios.

Can we expect another movie? It's hard to tell. Talk of a sequel was a given since Cloverfield did big bucks worldwide in theaters but it's too soon to tell what will occur with that. A Japanese Magna popped up but didn't make too much noise. The viral machines (Slusho, Tagruato, TIDO) all but shut down after the first few weeks of the movies release. In the end we're left wondering the fate of Cloverfield. At least there's always Aladygma to hold onto.

So get ready to grab your copy of the Cloverfield DVD tomorrow with killer features like "two alternate endings, deleted scenes, commentary by director Matt Reeves and tons of Easter Eggs make Cloverfield a must-own. Now, figure out where to buy it, since no less than four special store-specific editions will be available, ranging from a Steelbook case (FYE and Suncoast), exclusive ringtone (K-Mart and Sears), "T.J. Miller's Video Diary" bonus DVD (Best Buy) and our recommendation, a "Rob's Goin' to Japan Party Mix" CD (Target). (source)
4/3/08

1-18-08.com Update - Missing: Teddy Hanssen

1-18-08.com has received their first update since the opening week of Cloverfield. The depicted picture is of Missing Teddy Hanssen who was last seen on 12-07-07. This coincides with the Jamie and Teddy viral videos that had Teddy and Jamie swapping short, personal videos.

Teddy mentioned at one point that there was trouble aboard his station and captured by Tagruato agents. Teddy even sent Jamie some of the Slusho ingredient. Thanks Jess for the tip!
2/23/08

JJ Abrams Talks Cloverfield II

J.J. Abrams talks to ReelzChannel about the possibilities of a Cloverfield 2 along with his other movie projects.




Edward at the Tagruato Blog worked hard to get the transcript of the interview for the Cloverfield portions of the interview. Be sure to head his way and give him some of the love. The lady doing the interview is a little hard to hear at times so hat tip to Edward for the tip and transcript.
1/23/08

Slusho Machine Instructions

slusho machine instructions
Here's some Slusho Machine Instructions that were sent to me. The guy said the PDF of the instructions on the Slusho Machine were sent to him after a purchase on the Slusho store. Along with his purchase of shirts were the PDF of the Slusho Machine as well as the indication of the machine being sent with his order along with 8 qts of Seabed Nectar, the prime ingredient in Slusho.

Update: I have the PDF offline now. I few people have sent tips to indicate it's really a different machine that's been altered.

Experince a day in the life of a YMR (YOSHIDA MEDICAL RESEARCH) scientist

One of Tagruato's subsidiaries is YMR (YOSHIDA MEDICAL RESEARCH) which conducts medical studies.

According to their website on Tagruato, YMR " is a genetic research firm specializing in deep sea bioprospecting. YMR implements Tagruato's advanced exploration technology to study extremophiles found only in the deepest parts of our oceans."

Here's a blog entry from Dr. Hiro Takahashi on his day at work at YMR. (source)
Experince a day in the life of a YMR scientist

Hello! In the morning I wake up and I go to work!

At work, samples excavated from the ocean floor are brought back to the lab and spread out on a Petri dish containing some 'media': Nutrients for growth that are combined with agar to form a solid surface! Bacteria that were present in the samples will then grow on the dish, forming a 'colony': Generally a small circle of billions of cells that all started from a single cell/spore in the sample! Each individual colony is then transferred to its own plate and grown so that you have a pure isolate: A pure strain of one bacterial type! Once we have those, they are transferred to a liquid media (also contains nutrients, but no agar, so it stays liquid) and grown in an incubator (keeps bacteria warm and shakes them to aerate the media).

This is called liquid fermentation! Whatever chemical compounds the bacteria might produce are often secreted from the inside of the cells into the surrounding liquid media. Afterwards we extract these compounds from the liquid media using a resin that broadly absorbs most compounds that would be interesting! This resin is then washed with organic solvents which transfers all these interesting compounds from the resin into the organic solvents. Organic solvents are things like ethanol, or acetone (in nail polish remover), dichloromethane (in paint thinner), etc.! These solvent washes, which now contain the compounds produced by the bacteria during fermentation, can then be concentrated and this produces a "crude extract": It contains a whole lot of compounds that were either produced by the bacteria or were present in the liquid media to begin with!


This crude extract (we generate thousands of extracts each year) is then tested in a screen to see if it has any interesting bioactivity! For example, somebody might develop a screen to see if a compound kills cancer cells. A simplified method might involve something like putting cancer cells into a dish, adding this crude extract, and then observing whether or not the cancer cells survive. In a real setting this would be very high throughput...each "dish" would be a tiny 'well' (about the volume of a few drops of water) arrayed in a 'plate'...a rectangular piece of plastic that contains a grid of these wells (usually plates contain 96, 384, or 1536 wells). So then each well of each plate would contain a few drops of a suspension of cancer cells. We add a different extract to each well and see if cancer cells live or die! This way you can screen thousands of compounds very quickly.

You could also do this to look for new antibiotics! Instead of putting cancer cells into each well, you'd put some sort of pathogenic bacteria that you want a new antibiotic against. In reality these screens often end up being a lot more complicated because people don't just want to kill cancer or bacteria cells outright (often these compounds would be toxic to regular human cells too), so they develop a screen that targets something really specific, like a particular protein involved in cancer pathways or something!


If one of these crude extracts turns up as a 'hit' on a screen, we then go about finding out what the specific compound is in the extract that's responsible for this interesting bioactivity! Remember that the crude extract contained everything the bacteria made, which can be hundreds to thousands of compounds. To do this, we perform a fractionation of the crude extract, in which these hundreds of compounds in a single extract are separated based on their chemical properties. This generates a series of fractions, so let’s say I had an extract with a thousand compounds that I separated into 100 fractions.

Now each fraction contains maybe 10 compounds. Each of these fractions is then rescreened, and hopefully we find that the bioactivity is in a particular fraction. Now we know the active compound is one of 10! We then repeat this fractionation process on these 10 compounds, rescreen them and find the active one, and then identify what that compound is. If it's a new compound, somebody would go about studying whether or not it could be a useful drug. So for example, using the screen, we might know that the compound kills pathogenic bacteria, but it wouldn't be a useful drug if it's too toxic to people, or gets broken down in the body too quickly, things like that! This might involve a “clinical trial”: Trying the drug on real people after it's been through plenty of tests and development!


After work, I go home and dine with my wife Akemi! Then I go to bed!

1/22/08

They're Back! Tagruato and T.I.D.O Return

tagruato corp cloverfieldTagruato and T.I.D.O , the 2 main viral sites for Cloverfield, have been down since 1-18-08. Today they have surfaced again looking like normal. The last time a viral site went down was the 1-18-08.com back in late August. It reappeared with the now famous 'roar' in the background (details here).

I'm not sure what to expect from these 2 sites right now. The movie is still drawing interest on the Internet as people search for clues. I'll bet some new details pop up on these sites soon so keep an eye out for new activity.


1/20/08

Cloverfield Viral Lives On With Japanese Comic

Cloverfield Manga Offers More Cryptic Clues

I have an eerie sense that the viral world of Cloverfield will be around for awhile. Actually, I hope it does. I've enjoyed everything so far but I still have a lot of questions. Like why are all the viral world dates centered around 1-18-08 but the movie is on 5-22-0?

Also, what is happening with this cool manga comic that popped online a week ago? Not only does it mention Tagruato in the strip but the official first issue is out and guess whose name is in the credits? If you guessed J.J. Abrams you'd be correct.

The manga is still not translated but hopefully by getting it out there we can find out what is going on. Thanks Brandon for the tip. Again.
(via Wired.com) Japanese magazine Shonen Ace posted the first installment of a manga based on J.J. Abrams' new monster flick, Cloverfield, to its website last week. The tie-in manga, titled Cloverfield/Kishin, follows the story of a Japanese boy named Kishin whose fate is somehow tied into the apocalyptic events taking place in New York City. Artist Yoshiki Togawa will draw three more installments of the manga, with the next one slated for online release in late February. There aren’t any English translations available yet, so for those who are curious, here’s a brief synopsis:

The first chapter opens with Kishin helplessly being picked on at school. The bullies tease him about his mom being a weirdo (we find out she is dead in a flashback sequence). Just as a pretty classmate helps Kishin out, giving him back his stolen pants and untying his arms from behind his back, the school emergency alarm goes off. But that doesn’t mean he's off the hook yet –- the bullies decide to lock him in the gym storage space, snickering: "Isn't that what you're supposed to do in an emergency? Go somewhere safe when you're in danger? It's dangerous outside, with us here."

While this is going on in Japan, a cargo shipper at sea is anxiously waiting to dock. He has a baby on the way and can't wait to get home to his wife. Just as he's being reassured that they're not far from shore, a mysterious set of eyes starts to emerge from the sea. The last sentence reveals that Kishin and this monster are somehow tied together.

Check back to Underwire for a synopsis of Chapter Two.

Cloverfield Ending Video: What Fell From The Sky?

Warning!
Spoilers discussed about the Cloverfield ending below!!




We've talked about the Cloverfield ending and how it looked like something fell from the sky (see: The Cloverfield Ending : Did Something Fall From The Sky?) That being said a clip of the incident has popped up online. It's still real hard to tell from this video. However, with a good eye you may see an object plop down and cause a splash on the horizon of the ocean when Rob films his trip with Beth on the Ferris Wheel.

Awhile back on the viral site for Tagruato there was a post about a missing satellite that fell into the Atlantic. Right now the timeline for the whole viral thing is out of whack. None of them coincide with the timeline for the movie so it's hard to gather what is really happening. See if you can get anything out of the video to help us figure it out.
"At the end of Cloverfield you can see something. Many believe that the origin of the Cloverfield monster is from space, and that might be true considering at the end of the movie something falls from the sky.

I still believe that the Targruto company was responsible b/c of their deep sea drilling, but maybe we'll find that out in the next movie.....i hope. The video isn't all that good and you might have to watch it in full screen, but i've seen the movie 3 times already and something does fall from the sky into the water....it happens on the horizon kinda near the boat."
Thanks for the tip, Brandon.


1/19/08

Movie Marketing Madness: Cloverfield

cloverfield viral monster
Movie Marketing Madness has been keeping tabs on Cloverfield since the beginning. Chris has analyzed the viral campaign that Paramount and Bad Robot initiated in early July. Since then he has taken a critical look at the movie and the marketing up until the release date last Friday. If noting else, he has established the most complete Viral Guide to Cloverfield I have come across. If you are new to the Cloverfield world or would just like to catch up than I recommend this post to get all the news you need.

"To understand just how fervent the buzz has been about the movie, you kind of have to look at how Paramount sold the movie in two completely different ways to two completely different audiences. Or, as I call it: The Tale of Two Cloverfield Campaigns"


1/18/08

Cloverfield Viral News: Tagruato and TIDO Wave Sites Down

Today is the official first day of the Cloverfield movie and 2 of the viral sites tied into the experience are down. The first one is Tagruato Corp. Their site is not accessible and only features a black picture with the below lettering.


The other site is T.I.D.O., the anti-Tagruato site that aims to bring the autracities of the large corporation to the public. Their site is locked and only features the below image. If you look closely you will see an entry dated Jan. 17th but it's hard to read. An Internal Affairs Department seal is pasted over the site. Thanks for the tip, Blackfog69.

1/15/08

Will There Be A Cloverfield Magna?


A sharp eye has noted that a Japanese Magna site has a little Cloverfield added to it. Cloverfield Clues found this little image and noticed the familiar Cloverfield viral business Tagruato slapped on the side of a ship. They're still trying to translate it so if you can read the Japanese version be sure to head over and help out.
Edit: A new lead has emerged with more detail on the Cloverfield Magna. Click here for details.

1/9/08

Slusho Ingredient Gets FDA Approval

slusho cloverfield
Slusho Ingredient Gets FDA Approval


Kaitei No Mitsu (known as "Seabed's Nectar") is the key ingredient in Slusho and has been given approval by the Clovefield version of the FDA called the American Food Association. Despite the tragic losses at the Chuai Stations, where the Nectar is harvested allegedly, Slusho's parent company Tagruato applauded the AFA's decision.


Kaitei No Mitsu Approved for US Distribution

"Members of Tagruato's elite corporate board were greeted with a rare surprise yesterday as founder Ganu Yoshida visited their emergency home screens in a simultaneous teleconferencing broadcast. After much discussion, Yoshida revealed that kaitei no mitsu, the special Slusho! ingredient lovingly known as "Seabed's Nectar", had been approved by the American Food Association.

"Those lost at Chuai would be smiling this day," commented a choked-up Ganu Yoshida, "Tagruato stands strong against the evil of ecologist terror."

Tagruato can now proceed with their extensive American campaign for bringing Slusho! to the western world. In addition to the creation of three Western-only flavors, Slusho! representatives claim that many other surprises are in store for their new audience.

"This has been a dream of ours for a long time," smiles Slusho! Administrative Coordinator Mika Srauy, "We've already secured relationships with several prominent American distributors and are compiling our own Western-oriented marketing team."

The board applauded the news, thanking their friends in foreign lands for such strong support in troubled times.

"Ordinarily there would be more happiness in our celebration but it has been a dark week," admitted Slusho! Administrative Head Ben Miyake, "I am proud to be part of such a brave company." (source)

Tagruato Responds To Chuai Station Disaster

An open letter appears from Tagruato Chairman Ganu Yoshida in regards to the dramatic Chuai Station disaster that occurred last week. (Chuai details here)
An Open Letter from Ganu Yoshida

tagruato corp cloverfield"Dear Friends, Supporters, Investors, and Members of the Tagruato Family,

Ever since I was a very small boy, I have had the dream of owning a company similar to this one. A company where the workers work hard and love each other. A company dedicated to making good change to our world. A company that would bring prosper to Japan and extend that wealth and knowledge into the universe.

Unfortunately, last week was a dark time for Tagruato, this company I love so dearly. I tried to contain the event for the sake of police investigation but now it is the time to come clean and tell our story to the world.

Our newest and brightest oil rigging development, Chuai Station, was attacked by a terrorist environment group called Tidowave. They released a series of explosions on the station, causing the loss of life and bringing the rig down into its knees. Tagruato has faced threats from this group for many years and has, with the help of our friends in the police forces, fought off many prior attacks. This blow, however, was too strong to miss us. The Chuai Station was damaged.

We are working tirelessly to contain environmental damage from the explosions and are already experimenting in the Atlantic for a new Chuai Station rebuilding location while our work is being continued at a temporary facility. We have also opened the Chuai Station Funds, which has currently raised over 300 million yen for the families of Chuai victims.

On behalf of everyone at Tagruato, I would extend my thanks for the overwhelming wave of support we have been receiving from our business partners, friends, and colleagues. We will not rest until these criminals are taken off of the streets and made to answer to the families of those lost at their hands. I know that, with your help, Tagruato will not falter before zealots, but will remain the company I pictured as a boy, dedicated to exploring the magic of our world and controlling the future of us all."
The Tidowave organization that is referred to in the letter has been accused of creating the disaster on the Chuai Drilling station. However, Tidowave organizers have mentioned on their blog that they are against Tagruato but they are not mass murderers.


Note: I received an email about the Tido blog last week. It was in my spam box and I didn't get a chance to save it to thank the guy for contacting me. Anyway, thanks for reading and thanks for the tip.

LAist Exclusive: The Origins Of Cloverfield With Matt Reeves

Matt Reeves with Lizzy Caplan on the set of Cloverfield

I love emails like this. Zach Behrens, an Editor at LAist.com had the great fortune of sitting down with Cloverfield Director Matt Reeves. He sent me a little message about the article written by Julie Wolfson and it's a fantastic read for any Cloverfield fan. Reeves goes into depth about the film style and other technical aspects for all you film junkies. You can read the entire article here and I've grabbed some of the key points below.
"It's a great and lengthy article where director Matt Reeves spills the beans on where the name Cloverfield came from, his reaction to all the rumors floating around the internet, how the Iraq War influenced the filming style and how he met J.J. Abrams through the original YouTube of the 1970s, the Z Channel in Los Angeles.

Legions of curious fans have been waiting for January 18, 2008 for months. Many comb for clues online and speculate about every detail. LAist spent an afternoon with the director, Matt Reeves. We asked him to spill some juicy details about the film (including what the title really means), about his longtime friendship with J.J. Abrams, and to describe the wild ride that is Cloverfield."



LAist: Over the years you have been very selective in your choice of projects. What made you want to direct your first monster movie?

Matt Reeves (picture below, filming Cloverfield): Well, I guess it had to do with the approach. At the time, there was a project I had written and will be directing called The Invisible Woman. I was putting together the cast and we had an actress cast for the lead and then she fell out twice and it just didn’t work scheduling-wise. During this time, J.J. Abrams had been putting together this deal for his new company. He’d been doing television stuff, but he was going to also be moving into producing features in addition to the stuff that he writes and directs. So he was really excited about doing this monster movie, and that was the thing he was telling me about all during my work on The Invisible Woman. It sounded really intriguing and fun, but I never thought that I would have anything to do with it.

One day when we were dealing with all this casting stuff, he and Bryan Burk, who I’ve known since we were kids and introduced me to J.J., asked me to consider doing the movie. They talked about the idea that the movie is obviously a monster movie and there’s that kind of outrageous aesthetic, but they wanted it to feel very naturalistic and real and that was very exciting to me.

I read the outline, which was written by Drew Goddard, who is a writer from LOST and also has a big following of people who knew him when he started on Buffy the Vampire Slayer. I thought the outline was outrageous, so I met him, and I loved him. We just started talking about how we would sort of further take that character approach to the story. For me, the reason that it was interesting to do was that I’d be doing something that I’d never done before.




Was the monster in the film inspired by H. P. Lovecraft's Cthulhu?

It was not. Here’s the thing—there’s been a lot of speculation, but J.J. has already answered the question. What really happened was that during Mission Impossible 3, J.J. took his son to Japan for the premiere. While they were there, they visited a toy store in Tokyo. They saw shelf after shelf, row after row, of Godzilla toys. Just this huge toy store filled with toys. The image was really striking to J.J. He said, “Look at this. This is like a national monster.” He started thinking, “You know, we need our own national monster.” Obviously King Kong is kind of a national monster but not really in that way. That’s a great movie and he’s a legendary figure in film lore, but it’s not really the same thing. So the way that Godzilla was sort of a metaphor for the time, and for that place, the idea of creating a new monster for this time and place came about. It’s an original monster, and a monster that was inspired, really, by Godzilla.



Which films did you watch to prepare for directing Cloverfield?

I watched a lot of really weird and disparate things. I watched Children of Men because of the continuous shot aspect of it, and I thought it was really amazing, the tension that they were able to build in that. I was so impressed because the camera was very eerie and almost Kubrickian. The camera was in the middle of the space—handheld and right in the action—but it was also detached. I watched Alien, Jaws, The Shining, movies that I’ve always loved that are creepy and scary.

The thing that was most helpful, the stuff that I watched that really informed the aesthetic, was a lot of YouTube videos. Actually, a lot of the stuff that was in that first trailer, the teaser, was directly inspired by just looking at footage that people had of parties and events.

Then I looked at footage of terrifying events. I just wanted to see what happened when people were in the middle of these terrifying events and how they were filmed. There was some kind of gas pipe explosion that was online, really terrifying things. You would see the way people would keep documenting in these moments, what they would see, and how something would happen. They’d kind of miss it and then they would find it. There was also some footage I saw where they gave cameras to troops in Iraq. I was looking at the stuff from the Iraq documentary because it was like, these guys are in a crisis. Where does the camera go when you’re in a crisis? What happens?

There was this one clip in particular that I found absolutely terrifying where some troops were in a tent in Iraq and their camp was being mortar shelled. As the bombs were falling, they took the camera and put it on the ground. The shot itself was absolutely horrifying. There was a troop lying in front of the camera on the ground. There was a tent and the flap of the tent was open, but was so bright outside that with the exposure, you couldn’t even tell what was out there. You see a leg of a table that they’re hiding under and you see the other troop’s foot. You hear indiscriminate screaming and explosions getting closer and closer outside. It’s all obscured, but you could feel it. I thought we have to use that as a driving aesthetic to try and think about how to take these characters in these situations, and know that the camera is supposed to be there. We would be filming in a way that’s not from any safe perspective.



The film has had a very successful viral campaign. What do you think of Ethan Haas and the other people who took it upon themselves to capitalize on it?

All I knew was that we made this teaser trailer and had not given any information about it. People immediately started making connections, some of which connected to things that we were setting up, but others had nothing to do with us.

Some were amazing. The thing that was most funny was that when we were doing the trailer, we knew that it would have a realistic feel, and we wanted to let people know that it was a monster movie in some way without saying, “Hey look! It’s a giant monster movie!” As a result, we decided after we made it, and while we were doing the mix, to put in some dialogue to make reference to the fact that there was a creature of some sort. One of the things we put in there at the last minute—during the last 20 minutes of our mix when I was there along with J.J., Bryan Burk, and my girlfriend—and I said, “I’ll do one.”

That kind of stuff started building. Then when there was all this weird Ethan Haas stuff, I remember Bryan and J.J. and I turning to each other and saying, “What is that? We don’t even know what that is.” That’s what happens when you confront people with a mystery. You can’t be surprised if they start making connections that have nothing to do with you. That’s exactly what happened.

When I look at the message boards to see what’s going on, and there will be somebody who has purported to have seen the movie and they’ll give details—very specific details—that have nothing to do with the film. I think, “People are amazing!” It’s fascinating and it’s just something I’ve never really been a part of prior to this. I mean, we had online fans during Felicity, but it was very different.




The drink Slusho appears in Alias and Heroes. With all of the speculation about whether there is a Slusho connection in Cloverfield, it seems that the fans are looking for any kind of clues. Many are looking forward to finding secret messages hidden in the film.

I feel like the movie is its own complete experience. Yet in another way, because of all the viral stuff and the meta parallel story we’ve had building all along, that that’s also part of a puzzle. So, in a way, at the center of the whole thing there’s this one puzzle piece, which, if you knew nothing about Slusho or Tagruato and all of those things, it would play completely by itself.

When we were making the movie, we have the Statue of Liberty moment in the teaser trailer. One of the things that I thought was that because, in a lot of the footage we looked at, there were people pulling out their video phones the moment something crazy started to happen and we started thinking that’s what should happen here. One of the things that we were all thinking about was the idea that if you could find all these other peoples’ video phones or video cameras, then you’d find another movie. All these viral things are like different prisms looking at the same story.




Is there really a Slusho shirt at the party?

Well, you’ll have to see the movie. Slusho does have a connection though...


Be sure to head over to LAist to get the rest of the Matt Reeves interview. There's a lot more to read and a lot more analysis of the movie.

Jamie and Teddy Video #9



As Rick James once said (and noted in the YouTube comments as well), 'Cocaine is a Hell of a drug!' Jamie is doing some kind of ninja dance after what looks like the seabed nectar not agreeing with her (see Video #8)
1/7/08

Part Of Cloverfield Monster Seen In Chuai Videos?

The topic of the moment is whether you can see the arms or tentacles of the Cloverfield Monster grabbing the Chuai Station's legs as it is being destroyed. This image from the IMDB forums highlights the area in question. Watch the video at the bottom of the post and see if you don't see the arm in question.


Also, a couple more Chuai Station destruction videos have popped up. One is Japanese with Korean subtitles (the uploader declares) and the other looks to be Japanese. The show most of the same footage along with an Oil Tanker. I'm wondering if that's going to be the same oil tanker destroyed in New York Harbor on 1-18-08?



Chuai Station Japanese w/Korean Subtitles





English Chuai Station Video

Environmentalists in Connecticut are worried about the destruction of the Chuai drilling station leaked oil that will contaminate their shores. The English version of the Chuai Station destruction is online finally.

The incident is being coined an environmental disaster as a large deep sea oil rig collapsed in the Atlantic Ocean days ago. With over 300 Tagruato workers at the rig many are still missing and there has been little information as to what caused such a devastating accident.

1-18-08.com Photo Update

1-18-08 cloverfield monster attack
Since Cloverfield was officially given a name back in December we haven't heard much from the first official Cloverfield site, 1-18-08.com. However, since the Chuai Station footage was leaked over the Internet this weekend we have seen a huge spike in Cloverfield-related sites.

1-18-08.com has updated with a new picture showing people escaping the Chuai Station after the Cloverfield Monster went to town on it.

Jamie And Teddy New Videos

Jamie and Teddy video #8 where Jamie eats some of the Slusho sea nectar. Yum!


Click on the "OLDER POSTS" above to start up the Cloverfield archives and see how it all began.

What is Cloverfield?

Welcome to 1-18-08 Project Cloverfield Blog.

Cloverfield is the J.J. Abrams (Lost, Alias) produced monster flick directed by Matt Reeves. Get caught up on all the Cloverfield news including the viral world of Tagruato, TIDOwave, and Slusho!? And now Aladygma?

However, I love viral campaigns. Cloverfield taught me the fun of being involved with the viral world of movies and TV. That's why I'd like to branch out this site to cover some of the major viral campaigns as they are developing. Feel free to drop me a line or tip on any you find interesting.

Welcome to Cloverfield

Very few facts emerged from the viral campaign that was Cloverfield. It all started after a short, teaser trailer for Cloverfield appeared with the Transformers movie in early July of 2007. Since then, speculation surrounded what the title of the movie would be (Monstrous, Overnight, etc...) and what the monster really is and why it is tearing up New York City.

A few pictures and covert videos from the film showed up online and there were only a few core facts we knew of including the poster, the teaser trailer, and a few websites at 1-18-08, Tagruato Corp, and Slusho .

In November, the official full-length Cloverfield trailer was released that helped open up the story as well as cement the "Cloverfield" name for the movie. A short glimpse of the Cloverfield Monster was seen but for most people they still had little or no clue as to what it was.

The movie centered around five young New Yorkers throwing their friend a going-away party the night that a monster the size of a skyscraper descends upon the city. Told from the point of view of their video camera, the film is a document of their attempt to survive the most surreal, horrifying event of their lives. Cloverfield opened the weekend of 1-18-08 and set box office records for a movie in January with a monster take of over $40M. Continue to check back here for updates on the mystery and viral campaigns of Cloverfield.

Contact Me

Dave and Thomas

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Get Started with the Cloverfield Viral Marketing

If you're new to the Cloverfield viral world than let's get started. First off, for the beginners let's look at what we're talking about.

What does viral marketing mean? Click here.

1-18-08.com Updates with pictures randomly. Each picture is layered onto of the previous update and all can be dragged and moved around the screen. Click and hold the mouse to 'grab' an image and move it around. While holding the image, shake it back and forth quickly and it will flip over. Some images have writing on the back.

Slusho This is the Japanese frozen drink made from a secret ingredient gathered from the bottom of the ocean. Slusho gives you a kick and makes you extremely happy. Prior to 1-18-08 Slusho was not sold in the US. However, recent FDA approval gave Slusho clearance to come to the states. Rob Hawkins, the lead character, was recently promoted to vice-president of Slusho and was on his way to Japan the night of the attack. Slusho is owned by the Tagruato Corp. of Japan. Slusho also first made an appearance on J.J. Abrams Alias during a scene where characters buy the drink at a store.

Tagruato This ficticious Japanese company is the parent company of Slusho as well as the Yoshida Medical Research, Bold Futura, and ParafFUN! Wax Distributors. Besides drilling the oceans for Slusho ingredients, Tagruato builds everything from space satellites to medical gear.

T.I.D.O wave An activist group set out to bring to light all the damage Tagruato has done to the envirnoment.

Jamie and Teddy A minor character from the movie, Jamie popped up on a 1-18-08.com picture and the MySpace profiles for the movies characters before getting famous for her "Jamie and Teddy" website. The site is comprised of video journals from Jamie. The site is password protected but can be accessed by the password "jllovesth"

What Is Slusho?

Slusho ! You Can't Drink 6

Cloverfield Poster

Poster Official Cloverfield Poster. The poster was officially released the week of the 2007 Comic-con in San Diego.

Project Cloverfield 1-18-08

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