Cloverfield Viral News: Tagruato and TIDO Wave Sites Down

1/18/08

Cloverfield Viral News: Tagruato and TIDO Wave Sites Down

1/18/2008 |

Posted by Dave and Thomas

Today is the official first day of the Cloverfield movie and 2 of the viral sites tied into the experience are down. The first one is Tagruato Corp. Their site is not accessible and only features a black picture with the below lettering.

The other site is T.I.D.O., the anti-Tagruato site that aims to bring the autracities of the large corporation to the public. Their site is locked and only features the below image. If you look closely you will see an entry dated Jan. 17th but it's hard to read. An Internal Affairs Department seal is pasted over the site. Thanks for the tip, Blackfog69.

Labels: T.I.D.O, Tagruato, tidowave, viral advertising

10 comments:

Anonymous said...: Just so you know, that Tagruato messages says, "Under routine maintenance."; January 18, 2008 at 9:41 PM
Anonymous said...: :-D; January 18, 2008 at 9:54 PM
Anonymous said...: I cant make it out entierly, but ill give it a shot at the Jan 17th entry "Hanna Down, If we go quiet, it wont be permenant, may the great mother protect her servants in their great time of need, the ____ our hands."

may not be perfect but thats all i could make out of it; January 18, 2008 at 11:35 PM
Anonymous said...: It wasn't a nuclear bomb by the way :| A nuclear bomb would release an EMP and would have erased the tape in any format. Also the fall out would effect more than just manhattan and I don't think the government would be willing to risk that.

There are other options for "Hammer down" than a nuclear strike.; January 18, 2008 at 11:38 PM
Anonymous said...: The Post says: "Horns down. If we go quiet, it won’t be permanent. May the great mother protect her servants in their greatest time of need. She guides our hands."; January 19, 2008 at 12:16 PM
Anonymous said...: Something that i find very interesting that i hadn't realized before is that all the events thats are taking place in the movie are taking place on May 22 2007.

But the way the movie has been advertised since the beginning in the commercials as well as on the www.1-18-08.com site was that everything was suppose to take place on 1/18/08.

Kinda doesn't make sense. Maybe they did that on purpose to mess with peoples heads.; January 19, 2008 at 3:57 PM
Anonymous said...: my mom and I saw this...

"Home down. If we go quiet it won't be permanent. May the great mother protect her servants in their greatest time of need. She guides our hands."

CREEPY BUT COOL!

--yellowdello; January 19, 2008 at 4:20 PM
Anonymous said...: Hey guess, I have a theory here.
Remember on the news at the begining of the movie where they talk about a boat in the harbor that had been detroyed? What if this boat had actually came from the Chuai Station and the monster followed it to the harbor.
That would explain why the monster first came to New York in the first place.; January 19, 2008 at 5:17 PM
Anonymous said...: hm..funny.

May 22 is the attack.

1-18-08 is the date surrounding everything.

the post on TIDOwave is dated January 17th 2008.
The Tagruato site closed down today (the 18th) under the US seal all of this happened. Project Clover field released on 1-18-08

this means tagruato and TIDOwave are beind the attack.......

the reason 1-18-08 is so important in my opinion is because, from march 23 (or when ever they found the tape) on to 1-18-08 the us gov't was doing their research (not in real life of course) and found something/figured it all out on 1-18-08 that has to do with tagruato and TIDOwave, the monster is still alive and Tagruato im sure has just been shut down by the us and same with TIDO, they discovered something on 1-18-08.....

i have a feeling theres another viral site out there released on 1-17-08 or today, and its a report made by the us government to the people of the us, telling them why these things are happening and advising them what to do. after something like that people dont just say, oh well manhattan was destroyed by an unknown monster im gonna go watch tv.

i hope we find out out whats up in Abrams' world soon. im just saying i think people should start looking for other viral sites.; January 19, 2008 at 8:01 PM
Anonymous said...: On The TidoWave site there is a code that when googled comes back to.... Well you check it out

http://www.usdoj.gov/usao/eousa/foia_reading_room/usam/title9/crm00013.htm; January 19, 2008 at 8:35 PM

What is Cloverfield?

Welcome to 1-18-08 Project Cloverfield Blog.

Cloverfield is the J.J. Abrams (Lost, Alias) produced monster flick directed by Matt Reeves. Get caught up on all the Cloverfield news including the viral world of Tagruato, TIDOwave, and Slusho!? And now Aladygma?

However, I love viral campaigns. Cloverfield taught me the fun of being involved with the viral world of movies and TV. That's why I'd like to branch out this site to cover some of the major viral campaigns as they are developing. Feel free to drop me a line or tip on any you find interesting.

Welcome to Cloverfield

Very few facts emerged from the viral campaign that was Cloverfield. It all started after a short, teaser trailer for Cloverfield appeared with the Transformers movie in early July of 2007. Since then, speculation surrounded what the title of the movie would be (Monstrous, Overnight, etc...) and what the monster really is and why it is tearing up New York City.

A few pictures and covert videos from the film showed up online and there were only a few core facts we knew of including the poster, the teaser trailer, and a few websites at 1-18-08, Tagruato Corp, and Slusho .

In November, the official full-length Cloverfield trailer was released that helped open up the story as well as cement the "Cloverfield" name for the movie. A short glimpse of the Cloverfield Monster was seen but for most people they still had little or no clue as to what it was.

The movie centered around five young New Yorkers throwing their friend a going-away party the night that a monster the size of a skyscraper descends upon the city. Told from the point of view of their video camera, the film is a document of their attempt to survive the most surreal, horrifying event of their lives. Cloverfield opened the weekend of 1-18-08 and set box office records for a movie in January with a monster take of over $40M. Continue to check back here for updates on the mystery and viral campaigns of Cloverfield.

Get Started with the Cloverfield Viral Marketing

If you're new to the Cloverfield viral world than let's get started. First off, for the beginners let's look at what we're talking about.

What does viral marketing mean? Click here.

1-18-08.com Updates with pictures randomly. Each picture is layered onto of the previous update and all can be dragged and moved around the screen. Click and hold the mouse to 'grab' an image and move it around. While holding the image, shake it back and forth quickly and it will flip over. Some images have writing on the back.

Slusho This is the Japanese frozen drink made from a secret ingredient gathered from the bottom of the ocean. Slusho gives you a kick and makes you extremely happy. Prior to 1-18-08 Slusho was not sold in the US. However, recent FDA approval gave Slusho clearance to come to the states. Rob Hawkins, the lead character, was recently promoted to vice-president of Slusho and was on his way to Japan the night of the attack. Slusho is owned by the Tagruato Corp. of Japan. Slusho also first made an appearance on J.J. Abrams Alias during a scene where characters buy the drink at a store.

Tagruato This ficticious Japanese company is the parent company of Slusho as well as the Yoshida Medical Research, Bold Futura, and ParafFUN! Wax Distributors. Besides drilling the oceans for Slusho ingredients, Tagruato builds everything from space satellites to medical gear.

T.I.D.O wave An activist group set out to bring to light all the damage Tagruato has done to the envirnoment.

Jamie and Teddy A minor character from the movie, Jamie popped up on a 1-18-08.com picture and the MySpace profiles for the movies characters before getting famous for her "Jamie and Teddy" website. The site is comprised of video journals from Jamie. The site is password protected but can be accessed by the password "jllovesth"

1-18-08 Project Cloverfield - Warning! Spoilers