Watch 10 Interviews with JJ Abrams & the Cast of Cloverfield!
Cloverfield
JJ Abrams Interview
JJ Abrams on his idea for the film and on the larger than life aspects of the film.
Cloverfield
Behind the Scenes Footage #1
Go behind the scenes of the filming of Cloverfield part #1.
Cloverfield
Behind the Scenes Footage #2
Go behind the scenes of the filming of Cloverfield part #2.
Even More Cloverfield Pictures
More new pictures from Cloverfield keep rolling in. This time a nice chap at UnFiction has tipped all of us onto a site called Beyond Hollywood which has 6 nice, HQ pics as seen below.(from BH) "Meanwhile, some new images from the movie have arrived in our in-box thanks to reader Garth. The new images (or at least, they’re new to me) still don’t show the movie’s creatures, just a lot of promo stills of characters running, a soldier firing a bazooka, and survivors filming themselves. Which makes you wonder — if weird looking creatures are trying to eat you, would you really be taking the time to film everything? Seriously?" (source)



More Cloverfield Set Pictures
I noticed earlier today when I added the images to the Lizzy Caplan (see: Cloverfield Pictures And A Cast Member Talks) that the pictures were labeled with numbers and not in sequence. When I tried to play around and see if the other numbers came up with different pictures I hit a wall and made a mental note to try again tonight.
It turns out the original 3 pictures that came with the Black Book article now have grown to 12 beautiful Cloverfield movie pictures. There's now a link to a gallery of pictures that I swear was not there this morning. You can get a great sense of the chaos of the evening and it looks like ole' Lizzy will have a hard time getting through quarantine.
There are a couple of pics of her coughing up blood which makes me thing of back when all this buzz on the movie started that it was being called "The Parasite."





Cloverfield Roundup
What could possibly be more important than news on the upcoming J.J. Abrams flick, Cloverfield /1-18-08?
How about a sequel to one of the greatest surf movies of all time. Yes, they're going to make Point Break 2! We can finally know the fate of Johnny Utah and Bodhi.Oh, I can die happy now...
While everything else is downhill from there, I guess I'll just have to see what else is going on. Actuall, only a tiny amount of Cloverfield -1-18-08 related news brewing today. Most of J.J.'s news is centered around the Star Trek movie he's making while the Cloverfield/1-18-08 gets a news update once every 2 weeks.
As you may know, the big news this week is the pre-screen of the new Cloverfield/1-18-08 trailer by CHUD. While only time will tell its validity the real fact that only 11 weeks remain until the movie actually hits.
The Bad Robot homepage got a minor update this past week. This is the production unit of J.J. Abrams and it features only a bad robot graphic. The only difference is the picture size. It's about 1/3 the size it used to be and was for years. A small and insignificant update but the fact they are glossing up their homepage (which is linking via the official Apple trailer) might mean some updates coming soon.
Which leads me to this great find by Cloverfield News about one of the production houses, The Third Floor, who is working on the Cloverfield/1-18-08 movie. As a huge fan of cinema and future producer I find the work that The Third Floor does highly interesting and extremely valuable.
The Third Floor does pre-viz, or pre-visulization. Think of it as electronic storyboards where directors can have quick models of their movies created to see how they will look finalized. Very important when you're working with CG monsters and sets. Their work also includes texturing and 3-D tracking.
They have a great sample reel of their movies clips which demonstrates their work. This group is huge and has done animatics for George Lucas on Star Wars III as well as a range of movies from the Narnia series to Cloverfield.
- Bad Robot Homepage>
- Surf's Up! Point Break 2>
- The Third Floor Inc., Previsualization for Cloverfield/1-18-08>
So while we're waiting on Cloverfield/1-18-08 to bring us some news, lets check out what else is going on in the world of movies.
- National Treasure: Book of Secrets has launched a new trailer (here). The original cast and crew including Nicolas Cage return. And how can they top stealing the Declaration of Independence? By kidnapping the President, of course.
- Indiana Jones 4 has wrapped and gotten a nice, new website (here) complete with the Indian Jones theme music.
- The X-files are coming back to the big screen. Word is Chris Carter and gang will reunite for a brand new motion picture (here)
- Unlike Cloverfield, the new Dark Knight flick has a healthy viral campaign. Check out the new developments including a new movie still of Heath Ledger as The Joker (more)
THE CLOVERFIELD TRAILER - SEEN!
CHUD.com, a great movie site, has an exclusive post about the viewing of the Cloverfield trailer and the title the author saw. So here you, ready or not, the description of the Cloverfield trailer. The author even claims the movie title will be "Cloverfield". Or at least during the version he saw. There still is a few polished shots that will be added to the version the author saw and if you have kept up with forums tracking the movie you'll notice some of the aspects of the trailer sound like earlier leaked storylines
I've got the whole post quoted below for your reading. Let the debates begin. (original post here)
"I have seen the trailer for the monster movie coming from producer JJ Abrams on January 18, 2008. The trailer, which was dated last week and lasts 2 minutes and 16 seconds, will debut in front of Beowulf on November 16th, and it's supposed to be when the title is announced. The version of the trailer I saw had the title attached at the end, so unless this title card was a temporary placeholder for the real title, this movie is called... wait for it...
Cloverfield.
Yep, the name we heard from the start. This does make me think that maybe this trailer, marked as Trailer #1, V.17, with "Newest FX Shots", could change between now and the 16th, especially in regards to the name. We'll see. In the meantime, here's a rundown of what I saw in the trailer (based on the notes I took when I was shown a poor quality copy of the trailer. I was only allowed to watch it twice):
It opens with text:
Multiple sightings of case designate 'Cloverfield'
Camera retrieved at incident site 'U.S. 447'
(Area formerly known as Central Park)
Then we see the footage from the teaser trailer, mostly fast forwarded up to the end, with the explosion and the Statue of Liberty's head landing in the middle of the street. Then there's a guy speaking into the camera.
Guy: My name is Robert Hawkins. Approximately seven hours ago, someTHING attacked the city.
There are flashes of chaos. Much of the trailer is made up of split second moments, and when combined with the fact that it's extreme shaky cam style and that I was watching a terrible copy, it can be hard to make things out. There's a helicopter shot of the headless Statue of Liberty.
Guy again: I have no idea what it is. If you found this,if you're watching this thing, you know more about it than i do.
Then there's a shot of jets flying overhead, in daylight.
A title card reads 'From producer JJ Abrams'
There's more flashes of chaos, there's a guy on a cellphone trying to find out where 'Beth' is, and then there's a girl yelling, 'We cannot go in the middle of the city! we've got to get out of here!'
More chaos. More quick shots. I imagine this stuff will be picked apart when the trailer debuts online.
Over this is what seems to be a conversation between an Army guy and a girl.
Army dude: There's nothing we can do right now
Girl: do you know what that thing is?
Army dude: Whatever it is, it's winning.
More flashes. An argument:
Guy 1: We have no idea what's out there!
Guy 2: I don't care what's out there. Listen to me - she's dying!
Then there's footage of army guys running and shadows on a wall. Shadows of a screaming woman being attacked by a small monster (possibly two - either she's being pulled away from the monster by someone behind her or there's another monster behind her). It's confirmed: the movie has a big beast and small ones. Like the American Godzilla.
People are hiding in a store, and there are huge thumps making everything shake. The windows of the store explode in.
The big sequence is next: Army guys running up a street, firing into the air. Tanks come up behind them, firing. Rockets launch up.
We see the big monster briefly passing between two buildings. I couldn't make it out at all, but it appeared to be HUGE.
Characters race down subway steps, there's a giant explosion, the cameraman is down, there's a figure in a tunnel, people are yelling 'Run!' and running through the tunnel.
Outside of Central Park, a horse drawn carriage goes by.
Guy: Are you still filming?
Cameraman: Yeah. People are going to want to know... how it all went down.
Shot of the Brooklyn Bridge. A helicopter taking off. Some chaos. Then inside the copter girls screaming as the copter spins out of control.
Cut to black, then the title comes up: Cloverfield.
Then the text: End of tape
Then the release date: 1-18-08
So the info I gleaned from this:
The title is Cloverfield.
There are smaller monsters.
This movie will quite probably make a lot of people motion sick." (source)
Will Cloverfield Be Politically Correct?
A little side note to ponder while we wait on more Cloverfield/1-18-08 movie news to appear.
A few people have commented on forums about one of the Cloverfield characters alleged MySpace profiles when one character in particular, Lily, mentioned attending a speech by Presidential candidate Hillary Clinton and referred to Clinton as our "countries next President." [more]
The addition of political views to a MySpace blog is innocent enough. However, there might be more to this little connection than just a MySpace profile.
Katie McGrath Abrams, a public relations exec and wife of "Cloverfield" producer J.J. Abrams, is part of a group of Hollywood executives which have teamed with a veteran Washington Democratic to create a political production company with an eye toward playing a major role in the 2008 election.
This group is called First Tuesday Media and has kept a low profile since being formed last year. So low of a profile that it was just this week that the organization was announced/discovered after being founded last year as reported by the Washington Post (see: Hollywood Players Form Political Production Company)
First Tuesday's goal is to utilize the creative minds of Hollywood to make various content, including web based and television media, with specific intent to push a political agenda.
With a critical Presidential election gearing up it will be interesting to see how or if First Tuesday Media will be involved with the Cloverfield project. If the movie continues its viral ways and the characters start to develop through their social networks like MySpace, it will be interesting to see if First Tuesday dips their toes into the Cloverfield pool.
The relationship of First Tuesday and JJ Abrams has already overtaken the Abrams marital connection. According to the Resumé of Rosser Goodman, a 1st A.D. on various movies, TV shows, and commercials, Rosser worked with director JJ Abrams for a "Get Out The Vote" commercial in 2006 for First Tuesday Media Productions.
Cloverfield/1-18-08: Possible Plot Spoilers

Also, there are potential plot spoilers. I'll post them below for those that want to know them. The text is in white to keep people who do not want to know the spoilers from seeing the text. Simply highlight the text in between the Quotes and you'll see it.
"(highlight to read)I have for you a description of a unseen new sequence from the film you all know as Cloverfield.
I can now safely say the teaser is not separate from the film, its part of the beginning which was shown in an abridged fashion for the purpose of the teaser, it's longer in the movie.
The new scene opens with several traumatized survivors, moving through a very dark corridor there's slight cold blue illumination from halogen emergency lighting, a girl in the group is badly beaten up she's bleeding and looks very sickly. The main group is comprised of 3 characters, Rob from the main trailer, the cameraman and a girl, though there may be others.
This scene takes place after the initial attack of "The monster" the scene we all saw in theatres. Rob is taking charge and telling everyone to keep calm, the girl says she doesn't feel so good.
They limp along until US Army soldiers storm in shouting at them, demanding they drop they're weapons, they shout back they're unarmed, there's a lot of commotion, then they're herded briskly up some E.T style scientific tubing into a makeshift aid center, its very dark, threes lots of doctors tending to wounded and military walking about making the scene very busy. "What is that thing?" they ask as they catch their breath, the cryptic answer comes from a soldier "We don't know, but it's winning"
The imagery in this scene is like something after a terrorist bombing. A carcass is wheeled past with his guts hanging out, the cameraman struggles to take in the surroundings.
Rob gets angry with the aggressiveness of the soldiers who now tell them they can't leave, "I'm going out there, if you want to stop me you'll have to shoot me" we gather he's looking for his girlfriend. "I feel really sick" the girl unexpectedly mutters, the camera pans to her, shes looks like shes about to throw up, and curiously is crying blood from her right eye. Someone shouts "She's been bitten!"
Chaos ensues... Scene end. That's all you get, this may be used for promotion and is a possibility for an upcoming trailer.
" (end highlight)
Also, if you read to the end of the article you'll see a reference to my blog and the post about the monsters roar. That's pretty darn cool. You can see the AICN post here. I like how they are calling it the JJsaurus now. Thanks for the reference AICN.
What is Cloverfield?
Welcome to 1-18-08 Project Cloverfield Blog.
Cloverfield is the J.J. Abrams (Lost, Alias) produced monster flick directed by Matt Reeves. Get caught up on all the Cloverfield news including the viral world of Tagruato, TIDOwave, and Slusho!? And now Aladygma?
However, I love viral campaigns. Cloverfield taught me the fun of being involved with the viral world of movies and TV. That's why I'd like to branch out this site to cover some of the major viral campaigns as they are developing. Feel free to drop me a line or tip on any you find interesting.
Welcome to Cloverfield
A few pictures and covert videos from the film showed up online and there were only a few core facts we knew of including the poster, the teaser trailer, and a few websites at 1-18-08, Tagruato Corp, and Slusho .
In November, the official full-length Cloverfield trailer was released that helped open up the story as well as cement the "Cloverfield" name for the movie. A short glimpse of the Cloverfield Monster was seen but for most people they still had little or no clue as to what it was.
The movie centered around five young New Yorkers throwing their friend a going-away party the night that a monster the size of a skyscraper descends upon the city. Told from the point of view of their video camera, the film is a document of their attempt to survive the most surreal, horrifying event of their lives. Cloverfield opened the weekend of 1-18-08 and set box office records for a movie in January with a monster take of over $40M. Continue to check back here for updates on the mystery and viral campaigns of Cloverfield.Contact Me

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Get Started with the Cloverfield Viral Marketing
What does viral marketing mean? Click here.
1-18-08.com Updates with pictures randomly. Each picture is layered onto of the previous update and all can be dragged and moved around the screen. Click and hold the mouse to 'grab' an image and move it around. While holding the image, shake it back and forth quickly and it will flip over. Some images have writing on the back.
Slusho This is the Japanese frozen drink made from a secret ingredient gathered from the bottom of the ocean. Slusho gives you a kick and makes you extremely happy. Prior to 1-18-08 Slusho was not sold in the US. However, recent FDA approval gave Slusho clearance to come to the states. Rob Hawkins, the lead character, was recently promoted to vice-president of Slusho and was on his way to Japan the night of the attack. Slusho is owned by the Tagruato Corp. of Japan. Slusho also first made an appearance on J.J. Abrams Alias during a scene where characters buy the drink at a store.
Tagruato This ficticious Japanese company is the parent company of Slusho as well as the Yoshida Medical Research, Bold Futura, and ParafFUN! Wax Distributors. Besides drilling the oceans for Slusho ingredients, Tagruato builds everything from space satellites to medical gear.
T.I.D.O wave An activist group set out to bring to light all the damage Tagruato has done to the envirnoment.
Jamie and Teddy A minor character from the movie, Jamie popped up on a 1-18-08.com picture and the MySpace profiles for the movies characters before getting famous for her "Jamie and Teddy" website. The site is comprised of video journals from Jamie. The site is password protected but can be accessed by the password "jllovesth"
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