Batman Viral: Operation Slipknot Has Begun

batman dark knight viralWanted! "Operation Slipknot"

Our pal Charlie has been keeping us up to date on the Batman: The Dark Knight viral world. He pointed out that the Gotham Police Dept. is sending him some emails for his involvement. The viral world of the Batman movie is one of the most involved I have ever seen. With the implementation of "Operation Slipknot" today (details below) there have been a couple of more viral sites and even more questions emerging.

I'll try to brush over some of the viral sites for Batman that are active right now. Some of this might be redundant to a few but bear with me as I try to catch up.

Gotham Police Department Major Crimes Unit (GPDMCU)

Det. Jim Gordon is issuing e-mails to people like Charlie to help get involved to nab some criminals. Their latest effort is "Operation Slipknot." Here is the first message sent in by reader Charlie:


Within the last twenty-four hours, many of your colleagues intercepted packages intended for the 30 fugitives pictured here.

These informants are now receiving this critical evidence.

MCU is standing by. We need the information in the packages to be uploaded AS SOON AS IT IS RECEIVED. We will process the information and implement our final apprehension/extradition plans by 6:00 pm.

Time is of the essence. Do not let these suspects escape the long arm of Gotham City justice at the last minute. Upload the information immediately.
/Film has broken down the site some more to help us all catch up. When you enter in the information into the "Operation Slipknot" site they claim you'll receive this message:

"Gotham Police Major Crimes Unit, in cooperation with the GPD Internal Affairs Division, needs you to help track down numerous offenders that are fugitives from justice. Interestingly, we’ve tracked all of these individuals to the same last known location: Gotham Intercontinental Hotel. But we don’t know where they’ve gone from there.

Call the hotel and convince the concierge to ship you a certain package that’s been sent there for each fugitive. Use the provided intel and whatever means you can to convince him that you’re the intended recipient, your travel plans have changed, and he needs to send the package to you. Once received, you should have all you need to fill in the blanks as to that fugitive’s location.

We will add details about additional fugitives as they become available. Time is of the essence, as we have only a short time before the trail runs cold. Your cooperation in this operation will go a long way. Good luck." (source)
Gotham Intercontinental Hotel

batman dark knight viralAs you can see there is another link embedded in there for the Gotham Intercontinental Hotel. Once there you can call the phone number (1-866-306-5589) on the bottom of the page and leave a message for the concierge. It's a recording stating they cannot answer your call but if you wait about 20 seconds after that a message system comes up.

Film School Rejects claims : "If you click on the “Assignment” button at the top right of the screen (of "Operation Slipknot"), you will see that you need to call the Gotham Intercontinental Hotel Concierge (1-866-306-5589) and convince them to send you a care package that has been left there for each of the listed fugitives. Once you receive that package, it will show you all of the information you need to proceed.

Clown Travel Agency

It looks like a lot of roots for "Operation Slipknot" began with the games from ClownTravelAgency.com from earlier this month. To get caught up on the Travel Agency see here for details. It involves some purple bowling balls. But the mastermind behind this game wasn't Heath Ledger's Joker. Nope. It was Commissioner Jim Gordon of the GPDMCU and his clever April's Fool Joke.

batman dark knight viralThe Clown Travel Agency led people to the Acme Security Systems (their main page here, the viral password goes here) where you enter in a password to get a voice verification. Try this yourself and you'll get a message from Gordon telling you he's now going to get you to work for him. Listen to the message from Gordon.

Whew! That should get us up to date on the GPDMCU aspect of the viral arm of Batman. Or, does it?

Kinsey Travel Agency

batman dark knight viralWith the "Slipknot" site out today there is reports of a new travel agency called Kinsey Travel Agency. It looks like there's a spot to enter a flight number for more info.

The Dark Knight Viral campaign is being spearheaded by 4orty 2wo Entertainment. They're doing a great job of keeping the fans busy while waiting for the movie to appear.


Click on the "OLDER POSTS" above to start up the Cloverfield archives and see how it all began.

What is Cloverfield?

Welcome to 1-18-08 Project Cloverfield Blog.

Cloverfield is the J.J. Abrams (Lost, Alias) produced monster flick directed by Matt Reeves. Get caught up on all the Cloverfield news including the viral world of Tagruato, TIDOwave, and Slusho!? And now Aladygma?

However, I love viral campaigns. Cloverfield taught me the fun of being involved with the viral world of movies and TV. That's why I'd like to branch out this site to cover some of the major viral campaigns as they are developing. Feel free to drop me a line or tip on any you find interesting.

Welcome to Cloverfield

Very few facts emerged from the viral campaign that was Cloverfield. It all started after a short, teaser trailer for Cloverfield appeared with the Transformers movie in early July of 2007. Since then, speculation surrounded what the title of the movie would be (Monstrous, Overnight, etc...) and what the monster really is and why it is tearing up New York City.

A few pictures and covert videos from the film showed up online and there were only a few core facts we knew of including the poster, the teaser trailer, and a few websites at 1-18-08, Tagruato Corp, and Slusho .

In November, the official full-length Cloverfield trailer was released that helped open up the story as well as cement the "Cloverfield" name for the movie. A short glimpse of the Cloverfield Monster was seen but for most people they still had little or no clue as to what it was.

The movie centered around five young New Yorkers throwing their friend a going-away party the night that a monster the size of a skyscraper descends upon the city. Told from the point of view of their video camera, the film is a document of their attempt to survive the most surreal, horrifying event of their lives. Cloverfield opened the weekend of 1-18-08 and set box office records for a movie in January with a monster take of over $40M. Continue to check back here for updates on the mystery and viral campaigns of Cloverfield.

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Get Started with the Cloverfield Viral Marketing

If you're new to the Cloverfield viral world than let's get started. First off, for the beginners let's look at what we're talking about.

What does viral marketing mean? Click here.

1-18-08.com Updates with pictures randomly. Each picture is layered onto of the previous update and all can be dragged and moved around the screen. Click and hold the mouse to 'grab' an image and move it around. While holding the image, shake it back and forth quickly and it will flip over. Some images have writing on the back.

Slusho This is the Japanese frozen drink made from a secret ingredient gathered from the bottom of the ocean. Slusho gives you a kick and makes you extremely happy. Prior to 1-18-08 Slusho was not sold in the US. However, recent FDA approval gave Slusho clearance to come to the states. Rob Hawkins, the lead character, was recently promoted to vice-president of Slusho and was on his way to Japan the night of the attack. Slusho is owned by the Tagruato Corp. of Japan. Slusho also first made an appearance on J.J. Abrams Alias during a scene where characters buy the drink at a store.

Tagruato This ficticious Japanese company is the parent company of Slusho as well as the Yoshida Medical Research, Bold Futura, and ParafFUN! Wax Distributors. Besides drilling the oceans for Slusho ingredients, Tagruato builds everything from space satellites to medical gear.

T.I.D.O wave An activist group set out to bring to light all the damage Tagruato has done to the envirnoment.

Jamie and Teddy A minor character from the movie, Jamie popped up on a 1-18-08.com picture and the MySpace profiles for the movies characters before getting famous for her "Jamie and Teddy" website. The site is comprised of video journals from Jamie. The site is password protected but can be accessed by the password "jllovesth"

What Is Slusho?

Slusho ! You Can't Drink 6

Cloverfield Poster

Poster Official Cloverfield Poster. The poster was officially released the week of the 2007 Comic-con in San Diego.

Project Cloverfield 1-18-08

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