Cloverfield Monster Is Not Voltron

Theories on what the Cloverfield Monster will be have ranged from really clever to very odd. The 2 worst rumors that surfaced after the 1-18-08 Movie trailer hit the 'net were Voltron and something related to a guy named Ethan Haas.

It turns out that Haas was just a video game that the manufacturers were using the Cloverfield momentum to fuel their site.

The Voltron rumor surface immediately after people viewed the trailer in the theater mainly due to the misheard line near the end of the video where someone running down the street yells, "It's Alive. It's huge!"

Some people heard, "It's a Lion! It's huge!" and that began the Voltron rumor as many were thinking that the huge mechanical Lions the Voltron groups rides in is terrorizing New York City.

There are a lot of facts to disprove the Voltron theory but for some reason it keeps popping up. Someone wrote that IGN is riding that theory this week but that doesn't sound right. They're a good site that usually research theories before going online with them.

And it doesn't take much to kill this theory. One try and I can do it.

The Voltron theory people are overlooking one huge basic ingredient to making the Voltron movie : Paramount doesn't have the rights to the Voltron movies!

Paramount/Viacom has the rights to 1-18-08. JJ Abrams has contracts with Paramount and Warner Bros. to make movies/TV shows. Voltron's rights are owned by Fox (here) and they are should start filming later this year or early next year.

So, there you go. No time to dwell in all the other theories, like JJ saying it is a monster movie and confirming it was not a remake in any way, shape, or form. The Cloverfield/Voltron theory was dead before it hit the ground and to be safe we'll put it on the shelf right up there next to Ethan Haas for good measure.


CJ said...

Hey, we did this parody of the Cloverfield trailer, hope you like it.


Anonymous said...

no it's shit

Click on the "OLDER POSTS" above to start up the Cloverfield archives and see how it all began.

What is Cloverfield?

Welcome to 1-18-08 Project Cloverfield Blog.

Cloverfield is the J.J. Abrams (Lost, Alias) produced monster flick directed by Matt Reeves. Get caught up on all the Cloverfield news including the viral world of Tagruato, TIDOwave, and Slusho!? And now Aladygma?

However, I love viral campaigns. Cloverfield taught me the fun of being involved with the viral world of movies and TV. That's why I'd like to branch out this site to cover some of the major viral campaigns as they are developing. Feel free to drop me a line or tip on any you find interesting.

Welcome to Cloverfield

Very few facts emerged from the viral campaign that was Cloverfield. It all started after a short, teaser trailer for Cloverfield appeared with the Transformers movie in early July of 2007. Since then, speculation surrounded what the title of the movie would be (Monstrous, Overnight, etc...) and what the monster really is and why it is tearing up New York City.

A few pictures and covert videos from the film showed up online and there were only a few core facts we knew of including the poster, the teaser trailer, and a few websites at 1-18-08, Tagruato Corp, and Slusho .

In November, the official full-length Cloverfield trailer was released that helped open up the story as well as cement the "Cloverfield" name for the movie. A short glimpse of the Cloverfield Monster was seen but for most people they still had little or no clue as to what it was.

The movie centered around five young New Yorkers throwing their friend a going-away party the night that a monster the size of a skyscraper descends upon the city. Told from the point of view of their video camera, the film is a document of their attempt to survive the most surreal, horrifying event of their lives. Cloverfield opened the weekend of 1-18-08 and set box office records for a movie in January with a monster take of over $40M. Continue to check back here for updates on the mystery and viral campaigns of Cloverfield.

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Get Started with the Cloverfield Viral Marketing

If you're new to the Cloverfield viral world than let's get started. First off, for the beginners let's look at what we're talking about.

What does viral marketing mean? Click here.

1-18-08.com Updates with pictures randomly. Each picture is layered onto of the previous update and all can be dragged and moved around the screen. Click and hold the mouse to 'grab' an image and move it around. While holding the image, shake it back and forth quickly and it will flip over. Some images have writing on the back.

Slusho This is the Japanese frozen drink made from a secret ingredient gathered from the bottom of the ocean. Slusho gives you a kick and makes you extremely happy. Prior to 1-18-08 Slusho was not sold in the US. However, recent FDA approval gave Slusho clearance to come to the states. Rob Hawkins, the lead character, was recently promoted to vice-president of Slusho and was on his way to Japan the night of the attack. Slusho is owned by the Tagruato Corp. of Japan. Slusho also first made an appearance on J.J. Abrams Alias during a scene where characters buy the drink at a store.

Tagruato This ficticious Japanese company is the parent company of Slusho as well as the Yoshida Medical Research, Bold Futura, and ParafFUN! Wax Distributors. Besides drilling the oceans for Slusho ingredients, Tagruato builds everything from space satellites to medical gear.

T.I.D.O wave An activist group set out to bring to light all the damage Tagruato has done to the envirnoment.

Jamie and Teddy A minor character from the movie, Jamie popped up on a 1-18-08.com picture and the MySpace profiles for the movies characters before getting famous for her "Jamie and Teddy" website. The site is comprised of video journals from Jamie. The site is password protected but can be accessed by the password "jllovesth"

What Is Slusho?

Slusho ! You Can't Drink 6

Cloverfield Poster

Poster Official Cloverfield Poster. The poster was officially released the week of the 2007 Comic-con in San Diego.

Project Cloverfield 1-18-08

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